This Cookie Policy explains how Lorum (“we”, “us”, “our”) uses cookies and similar technologies on www.lorum.com.
For information on how we handle personal data, see our Privacy Policy.
1. What are cookies
Cookies are small text files that a website stores on your device.
They help the site work, remember your choices, and understand how you use the site.
Cookies can be:
- Session cookies that expire when you close your browser
- Persistent cookies that stay for a set time or until you delete them
2. Who sets the cookies
Cookies on our site are set by:
- First party cookies from lorum.com
- Third party cookies from service providers we use, such as analytics and CRM tools
3. How we use cookies
We use cookies for these main purposes:
3.1 Strictly necessary cookies
These cookies are required for the site to work. For example, they:
- keep core pages and features running
- remember your cookie preferences
- protect the site against misuse
You cannot switch these cookies off in our systems. They do not store information that directly identifies you.
3.2 Preference cookies
These cookies remember choices you make, such as:
- language or region
- display settings
They help give a more consistent experience. If you disable them, some preferences may not be remembered.
3.3 Analytics cookies (Google Analytics and HubSpot)
We use Google Analytics and HubSpot to understand how visitors use our site.
These analytics cookies help us:
- count visitors and measure traffic
- see which pages are popular
- see how visitors move around the site
- fix problems and improve content
Examples of analytics cookies include:
- Google Analytics cookies, used to create reports on website usage
- HubSpot analytics cookies, used to see visits and page views linked to forms and emails
Analytics cookies run only if you consent through our cookie banner or settings.
Where possible, we use these tools in a way that reduces privacy impact, for example by aggregating data.
3.4 Marketing cookies (HubSpot)
We use HubSpot to manage forms, emails, and our CRM.
HubSpot may set cookies that:
- recognise you when you return to the site
- track how you interact with our emails and pages
- connect marketing activity to our CRM records
These cookies help us send more relevant communication to existing contacts and leads.
Marketing cookies run only if you consent.
3.5 Other similar technologies
We may use similar technologies such as:
- local storage
- tracking pixels
- tags or scripts
These work in a similar way to cookies and follow the same consent rules.
4. Cookie consent with CookieYes
We use CookieYes as our consent management platform.
CookieYes:
- shows the cookie banner when you first visit
- lets you choose which cookie categories you accept or reject
- stores your consent choices
- blocks non essential cookies until you consent
- keeps an updated list of cookies in use on our site
You can change or withdraw your consent at any time by clicking “Cookie Settings” in the banner or via the link in the footer.
By law, strictly necessary cookies are active without consent.
All other cookie categories are used only if you give consent.
5. Cookies in detail
CookieYes scans our site regularly and generates an up to date list of cookies and similar technologies.
This list includes, for each cookie:
- name
- provider
- purpose
- expiry
- type
- category (for example, Necessary, Analytics, Marketing)
You can see this list in the cookie banner or in the embedded cookie table on this page, provided via CookieYes.
6. How to control cookies
You have several options to control cookies.
6.1 Through our cookie banner and settings
- Accept or reject non essential cookies when you first visit
- Adjust your preferences at any time by opening “Cookie Settings”
6.2 Through your browser
Most browsers let you:
- view cookies stored on your device
- delete cookies
- block cookies from specific sites
- block all cookies
If you block some cookies, parts of our site may not work correctly.
You can find instructions in the help pages of your browser.
6.3 Through third party tools
Some third party providers offer their own opt out tools.
You can learn more in their privacy and cookie policies.
7. Legal basis
For strictly necessary cookies, the legal basis is our legitimate interest in operating a secure and functional website.
For all other cookies, the legal basis is your consent.
You can withdraw consent at any time via “Cookie Settings”.
8. Changes to this Cookie Policy
We may update this Cookie Policy from time to time, for example when we add or remove cookies or change providers.
The “Last updated” date at the top shows the current version.
9. Contact
If you have questions about this Cookie Policy or our use of cookies, contact:
Email: hello@lorum.com
Address: Office 209, Building 24, Dubai Internet City, Dubai, United Arab Emirates